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by Tom Walker

Tuesday, May 6, 2008

Yahoo

Jerry Yang was right to wiggle out of the jaws of Microsoft. Stockholders angry that he sent MS away are wrong. Yang plays nice, saying he was willing to sell but the reality is he knows what a mistake it would have been. USA Today had an amusing quote from venture capitalist Todd Dagres espousing what he called the crocodile strategy. "Instead of trying to swallow Yahoo while it's still thrashing about, you let the stock drop and let the shareholders get good and nervous," says Dagres. "In essence, you drag Yahoo to the bottom of the river, stick it under a rock and eat it later, when it's cold and soft."

That's very funny but it seems that Steve Ballmer got spooked and realized what a mistake it was. Maybe he's one of the words richest men for a reason, huh?
The USA article speculates that he had time to think it over, but come on, he must have given this plenty of thought before hand. More likely is he read my post, CloseTheWindows, and realized his error.
What Yang needs to do now is focus on his core assets, mail and search. Spend some money on search and make it better!
As for Yahoo-Mail, take away the ad's, and improve the software. Give Mail a world class word program to rival MS Word.
Jerry, don't you realize that Yahoo Mail is your crown jewel?

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